MCOMM113

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Intro to Radio, TV & Emerging Media

Upon successful completion of this course, the student will be able to

describe events in the historical development of electronic and digital media.

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Reasoning

Upon successful completion of this course, the student will be able to

explain the technical, organizational, legal, and economic structures of radio and television.

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Reasoning

Upon successful completion of this course, the student will be able to

demonstrate knowledge of radio/TV programming, audience research, and use of the Internet for programming delivery and promotion.

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Communication

Upon successful completion of this course, the student will be able to

evaluate and communicate the impact radio and television have on society, and study issues confronted by professionals in the field.

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Responsibility

Upon successful completion of this course, the student will be able to

examine career opportunities in radio, television, and emerging media.

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Communication